Investor relations is no longer solely the responsibility of public companies. When a company prepares to access the capital markets, a proactive investor relations effort can have a major impact on its valuation, from mezzanine rounds of financing through an eventual initial public offering or sale. A pre-IPO company's message and strategy needs to be developed with an understanding of the demands of the Street, and highlighted through exposure to potential investors and the financial media. This resulting level of visibility can help to increase a company's valuation once it does go public and can assist in attracting a higher quality investment bank to underwrite the transaction. Finally, a clear, consistent message and broad understanding of a company's fundamentals not only provides a preemptive platform to alleviate questions concerning an unproven company or early stage technology, it can also create a strong platform for aftermarket support and mitigate the impact of lock-up expirations.

Our counsel and services for private companies:

		Position companies to effectively appeal to the Street and its evolving views and valuation criteria;
		Introduce management to targeted investment bankers, research analysts and fund managers and nurture those relationships;
		Develop IR infrastructure, including website and communications materials, as well as internal processes and protocols;
		Provide intelligence on a company's peers and industry trends;
		Identify and communicate appropriate business metrics to measure company’s progress;
		Develop a strategic and compelling investor presentation;
		Investment conference Q&A preparation;
		Provide real-time feedback regarding the Street’s perceptions (and misperceptions);
		Counsel on all elements of IPO process; and
		Prepare companies for public market orientation and protocol.